Success of the kind which David has achieved requires the internalization of a great deal of new data, the ability to manipulate it fluidly within formal constraints, and, most of all, the intellectual imagination to take an idea where no one has pursued it before in pursuit of a workable solution.

Mr. Pederson designed our website and navigated through what to us is a maze of issues, finding us cost savings and keeping under budget. The site has been effective in getting our information to our market and his quick response to new requests for additions and modifications has always been appreciated.

David was responsible to creatively organize information of our new corporate website.  When the site was released its innovation outpaced its peers and gathered many accolades from a variety of sources. David’s design ideas put our website well ahead of those in our industry.

You will find David to be a sincere, honest and committed man who with a dogged determination to resolve problems

David has a unique understanding of information and the variety of formats that will successfully deliver it. In our desire to tell the story of the Blue Box, David gathered over 17 hours of raw footage detailing the creation of the Blue Box from the originators of the idea and produced a superb 15 minute clip for our AGM. The video received much praise from our members and requests for its use as a communication tool in various corporations associated with CSR.

By all accounts, the NBCU team is very happy with David’s performance, his work ethic and his ability to self-manage as well as positively influence the work effort of others. He has provided valuable input to both problem definition and solution design.